Evergreen branch artwork with glowing warm string lights, used as a cropped top-right page decoration.
Back to Campaigns

Campaign Detail

Evergreen North Ridge Holiday Shine

Active

Postcard Campaign • Sent Apr 30 – May 6, 2024 • North Ridge Route

Download Report
Circular pale-green icon containing an outlined envelope.

Postcards Sent

1,250

100% Delivered

Circular pale-green icon containing a phone and QR scan mark.

Scans

132

10.6% Scan Rate

Circular pale-green icon containing an outlined location pin.

Website Visits

87

6.9% Visit Rate

Circular pale-green icon containing people and a small trend mark.

Leads Generated

42

3.4% Lead Rate

Jobs Booked

14

1.1% Booked Rate

Booked Revenue

$28,450

$2,033 Avg. Job Value

Target Route

Pale street-map panel with a dark green outlined service route and location dots.
321Homes Targeted
2.7 miRoute Length
7 hrsEst. Drive Time

Postcard Proof

Front
Front postcard creative showing a warmly lit holiday house, gold headline, NorthStar logo, and circular discount badge.
Front copy

MAKE YOUR HOME
SHINE BRIGHT
THIS HOLIDAY SEASON
• Custom Design
• Professional Installation
• Energy-Efficient LED Lights
NorthStar
Holiday Lighting
Book Now &
Save 15%

Back
Back postcard creative with green pine background, white marketing copy, QR code, and gold consultation callout.
Back copy

Your Neighborhood.
Your Holidays.
Our Passion.
Professional holiday lighting
that makes your season magical.
SCAN TO GET
YOUR FREE
DESIGN
CONSULTATION
NorthStarHolidayLights.com

Landing Page (QR Code)

Mobile phone-frame preview of the NorthStar Holiday Lighting landing page with holiday house hero image and gold call-to-action button.
Landing page copy

NorthStar
Holiday Lighting
Let’s Make Your
Holidays Shine
Get a free custom design and
bring the magic home.
No obligation. Takes 60 seconds.

Get My Free Design

Delivery Status

  1. DesignedApr 18
  2. PrintedApr 24
  3. MailedApr 30
  4. In TransitMay 1
  5. DeliveredMay 3

Campaign Summary

Campaign Type
Postcard
Route
North Ridge Route
Target Audience
Homeowners
Sent Date
Apr 30 – May 6, 2024
Status
Active
Total Spend
$900.00

Route Statistics

Total Homes on Route
321
Postcards Sent
1,250
Undeliverable
15 (1.2%)
Avg. Home Value
$642,000
Median Home Value
$598,000
Avg. Drive Time
7 hrs

Matched Leads Generated (42)

NameAddressScan DateLead SourceOffer ViewedLead ScoreStatusNext Step
John & Sarah Miller123 Maple DriveMay 3, 2024QR Code15% Off85NewCall
The Andersons456 Pinecrest LaneMay 3, 2024QR Code15% Off92BookedView Job
Williams Family789 Oakwood TrailMay 4, 2024Landing Page10% Off67ContactedFollow Up
Thompson Home321 Spruce CourtMay 4, 2024QR Code15% Off74Proposal SentView Proposal
Peterson Residence852 North Ridge RdMay 4, 2024Landing PageNo Offer45NewEmail
View all leads